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About Is Marketing a Good Major
Is Marketing a Good Major: Marketing is a versatile specialization designed to introduce you to key concepts in business, communication, advertising, and sales, all of which can be applied to a career in marketing or additional related pitch. A marketing major can help you strengthen exchangeable skills like communication and problem-solving, which can help you stay modest in a changing job market.
A marketing key may be a good fit if you’re looking for a degree that blends creativity and strategy and prepares you to enter an in-demand industry with various paths. Unlike careers that come and go, marketing is not limited in scope. Businesses worldwide need marketing experts who can help develop strategies, campaigns, and messages so that customers see the worth of their brand and products.
What can I do as a Marketing Major?
One of the causes is such a diverse career is that it is not limited to a specific industry. Many businesses need marketers to generate interest in their brands, products, and services. Additionally, marketers work in multiple fields: brand marketing, content marketing, product marketing, market research, and digital marketing, to name a few. These two factors, the industry, and the sector, can mean more job openings and opportunities for advancement.
- Some common entry-level careers for students include:
- Marketing Assistant
- Communication Assistant
- Digital Marketing Strategist
- Social Media Marketer
- Junior Business Analyst
- Sales Representative
- Field Marketing Coordinator
Marketing Major Salaries
Graduates with a bachelor’s degree in advertising earned a median annual salary of $54,500 in 2020. Marketing is a high-growth career with opportunities for advancement. According to Glassdoor, mid-level careers in the US earn an average of $73,304, while those who advance to the managerial level make an average salary of $111,098.
Is Marketing a Good Major in Career and Why should it be Studied?
You may consider getting this degree as it is one of the most popular college degrees today, but do you want to know what a marketing degree or online marketing degree is?
Marketing is the study of the behavior of markets and their consumers. Goal? Companies can attract, retain and recollect customers by satisfying their needs. It is a significant branch of the functioning of the economy. Without a doubt, marketing is a well-known concept that is sometimes confused with advertising, but it is not the same, although it is related. Before starting a career, you must be clear about what it is about because you will dedicate a good part of your professional life to it.
Why Study Marketing?
You may become indecisive and find both reasons to study marketing and not.
- To aid you in getting out of the uncertainty, now that you know what the career consists of, we share some reasons why we believe you should bet on it:
- It has a wide range of employment since the mission is vital for any business that wants to make a profit from its activity.
- You will not stop knowledge new things since it is a career in constant updating. It also means that you are a professional in contact with the cutting-edge and the unique in your field.
- You can combine your creative skills with reasoning, increasing your motivation and stimulating your mind. Isn’t that the recipe for fulfillment?
- Fun is sure as long as you are interested in all the topics discussed at work and at work.
Some Types of Marketing
Marketing is prosperous, and today we have a variety of modalities that guarantee that you will find a branch that suits your taste. However, despite a large number of classes, they can all be divided into two large groups:
Offline Marketing: It is what we traditionally know as marketing, and of course, when it was born, it was not necessary to say that it was “offline.” This type includes all the strategies and actions carried out offline, which we can see in the press, telemarketing, merchandising, etc.
Digital Marketing: It is the “online” form of what we know as marketing, effectively adapted to the needs offered by this medium. Digital marketing is booming and includes modalities such as social media or inbound marketing, among many other classes. That try to reach the consumer with different strategies. Therefore, if you are considering exercising this profession, we recommend a Master’s Degree
Tips to Keep in Mind to Know Is Marketing a Good Major Career Consists Of
As in all university careers, when you choose a subject, you dedicate yourself to your studies and to a labor market configured in one way or another for many years. In addition, this work environment affects the faculties, so from the beginning, you need a series of tips that will help you function both in the faculty and your future work.
For this reason, we also share tips you should have internalized from the first day of classes. So your study experience will be even better if you decide to study Communication and Marketing:
- Don’t let the numbers scare you; everything can be learned.
- Do not think that the classroom reflects real life: try to find internships that help you apply theoretic knowledge and vary the type of companies you work for. As this will help you decide which type of marketing motivates you the most.
- Stay informed: As we have already told you, It is constantly evolving, and you need to be up to date with all that happens in this field.
- It is much more than making a brand, don’t forget that! It is a discipline that chains science, art, and technology.
- Try to attach with everyone and not close yourself off, as this will be the key to advancing your work.
- Finally, we recommend that you learn about HTML code, social networks, and digital marketing and have a good command of terms such as B2B or B2C because these types of techniques
What does a Bachelor of Marketing do?
To generate income and ensure that companies achieve their goals. Professionals in this field carry out tasks ranging from research to implementing plans. In this way, its functions will be to define the public to which the product or service is direct. Study the market and the competition, develop strategies. Implement them and measure the results of the actions.
Depending on the specialist’s position, their tasks include coordinating creative teams, product research and development, establishing product positioning, setting prices, and researching and defining sales channels.
Where can the Marketing Professional Develop?
There are various areas where a marketer can apply her knowledge, such as statistics, market research, economics, and sociology. As mentioned above, the breadth of this career offers various professional opportunities to develop their experience. The Bachelor of Marketing can work in public and private sectors, face-to-face or remote positions, and companies of all kinds.
Some positions you can fill include Market Analyst, Assistant Manager, Product Manager, Merchant, Director, Communications Manager, Telemarketer, and Market Director.
What is a Marketing Student Like?
There are certain traits that people who are passionate about tend to share. Knowing a marketer’s profile can help identify if it is a discipline of your interest.
One of those qualities is ease with numbers. Mastering math is a crucial aspect of a career as it is used for analysis, statistics, and surveys. Creativity is another critical aspect of those profiles that want to work. Be in constant contact with technology and computer advances.
Proactivity, critical thinking, ease of communication, leadership. And negotiation skills are some of the other qualities that make up the profile of a student or graduate.
Is Marketing a Good Major Right For Me?
You’ll find a lot of overlap in career curricula. And you can develop foundational skills to pursue different careers regardless of your path. Before you decide on a program. Think about what you want to learn and what kind of job you’d similar to do after you graduate. From there, look at the curriculum requirements for each program and see if you’re taking courses in the subjects that finest fit your needs.
If you have an exact career path in mind. It’s a good idea to look at job postings to see if they require a topic or area. However, many entry-level jobs typically need a bachelor’s degree and one to three years. Related experience (business, advertising, communication) and not a specific specialization.
Ultimately, the best major for you is the one that supports your interests and challenges you to grow in new ways.
It is an excellent major because it is incredibly versatile and can lead to a variety of well-paying and in-demand careers with high job satisfaction and opportunities for advancement? Marketers can raise between $50,000 and $208,000 per year. The median annual salary for a manager is $142,170 per year (US Department of Labor). The top 10% of earners have earned over $208,000!