Introduction to Customer Analysis A customer analysis (or customer outline) is a critical section of a company's business or marketing plan. It identifies target customers, determines the needs of those customers, and then specifies how the product meets those needs. Customer analysis can be divided into a behavioral profile (why your product fits into a customer's…

About Outstanding Marketing Outstanding Marketing: Your business plan has many components. This includes a description of your products or services, an explanation of how your business differs from others in your niche, the ratings of your team members, and a SWOT analysis. Then there is the marketing strategy. You define how you create brand awareness…

Introduction A social media plan helps a group determine its target audience, the social networks to link to, and the content to develop and share. It is an active part of your overall marketing strategy. Social Media Plan The social media plan or social media marketing plan is a text that outlines the vital points of…